Retail Trade
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Joe Keeley, founder of College Nannies and Tutors (CNT), hung up the phone. Another insurance company had declined to underwrite the coverage he needed for CNT to expand; he had contacted over forty Read More...
Category: Case Studies
Author: Mark Spriggs
Best Buy improves customer loyalty by hiring well, training employees, expanding service, rewarding ideas and encouraging experimentation. Most businesses say that they put the customer first. Yet Read More...
Category: Applied and Practice
Authors: Richard Schulze and Kimberly Eddleston
Thought leadership marketing can help entrepreneurs educate the market, explain complex solutions and accelerate adoption. As digital technologies continue to fuel the rise of new companies around Read More...
Category: Applied and Practice
Author: Robert Buday
After a tornado destroyed his business, Dick Schulze saw what others missed. His response forever changed consumer electronics retail. Dick Schulze, the founder of Best Buy and EIX, shares his Read More...
Category: Interviews
Author: James C Wetherbe
Discover how Fred Smith and Dick Schulze made "bet-the-company" decisions that transformed two startups into global business icons. Entrepreneurial startups have the advantage of nimbleness that Read More...
Category: Case Studies
Author: James C Wetherbe